Are you colorful, bubbly, and fun? Do you love doing your best and helping others? Do you love our brand and company values? If you answered YES to any of these questions, then you should consider joining the BC Family! 

WORK WITH US!

 

We are currently hiring for the below roles... 

 

Social Media & Content Manager

Location: Dallas–Fort Worth (In-Person)
Company: Brianna Cannon
Schedule: Full-time, in person 

About the Role

Brianna Cannon is a fast-growing fashion brand built on bold, fun design, licensed collegiate partnerships, and a strong visual identity. We are looking for a Dallas-based Social Media & Content Manager who can own our social presence end-to-end—posting, planning, shooting, coordinating influencers, and making the brand feel alive every single day.

This is not a remote role. This is not a “post what you’re told” role.
This is a builder role for someone who can plan, execute, and move fast in real life.

What You’ll Own

Social Media Execution

• Manage all Instagram accounts (main + game day)

• Execute daily posting cadence across feed and stories, 7 days a week

• Maintain a forward-looking social calendar (monthly, planned in advance)

• Ensure content aligns with brand voice, campaigns, and licensed partnerships

• Ability to help BC expand to post on TikTok, a Facebook VIP group, and other social platforms.
  
  

Content Creation & Photoshoots

• Plan and execute weekly content capture (store, showroom, lifestyle)

• Plan and coordinate monthly photoshoots for launches and collections

• Capture iPhone and camera content as needed (you don’t need to be a professional photographer—just capable)

• Use AI tools creatively when live content is unavailable (training available) 

Influencer & Ambassador Marketing

• Recruit and manage college ambassadors for licensed schools

• Build a PR list for social product seeding and UGC content creation 

• Use UGC platforms to collect UGC content to supplement our in-house content. 

• Identify, outreach, and manage fashion influencers for product seeding

• Maintain prospect lists, outreach tracking, shipments, and delivered content

• Build a steady pipeline of usable UGC for paid and organic channels
  
  

Planning & Communication

• Build and maintain detailed social calendars at least 30 days ahead of schedule, posts being completed 7 days ahead of schedule, and a rough outline for product launches and big campaigns being maintained 3 months at a time. 

• Coordinate with the broader marketing team on launches and promotions

• Communicate clearly, proactively, and consistently with leadership

• Organize UGC to be used on the website and in emails.
  
  

What We’re Looking For

Must-Haves

• Dallas–Fort Worth local (this role is in person)

• Proven experience running brand social accounts (fashion, lifestyle, or consumer brand)

• Comfortable planning and executing content—not just ideating

• Loves fashion and already creates fashion-inspired content on their own. 

• Loves college and pro sports - even if that just means dressing up for a tailgate party. We want someone who understands this world and can coordinate content for the game day product line as well as the fashion product line. 

• Organized, reliable, and deadline-driven

• Comfortable being on site: store, warehouse, photoshoots, lifestyle settings

• Strong Instagram instincts (feed, stories, trends, UGC, timing)

• Experience working with influencers or ambassadors
  
  

Nice-to-Haves

• Familiarity with licensed or collegiate brands

• Basic photography or content capture experience

• Graphic design experience (Canva/Photoshop..etc.) 

• Comfort using AI tools for content creation and ideation
  
  

How You’ll Succeed Here

• You plan ahead instead of reacting

• You communicate before problems happen

• You take ownership and close loops

• You understand that consistency beats bursts of creativity

• You care about execution as much as aesthetics

• You own social media and come to the table with ideas on how to improve, what to post, and how to leverage trends. 

Work Environment

• In-person role based in DFW

• Hours: 9:00 AM – 5:00 PM, Monday–Friday

• Holidays, Vacation, and Sick Time allotted.
  
  

Why This Role Is Special

If you live and breathe fashion, you’ll have fun. You won’t be buried in approvals or bureaucracy; you’ll spend your day making content with cute clothes and will have an endless supply to shoot, style, and promote. You’ll have real responsibility, real visibility, and real impact on a brand people actually recognize.

If you’re the kind of person who loves creating, organizing, and seeing your work live in the world—this is your lane.

Compensation

• Negotiable … $65,000+/year depending on qualifications and experience 

• Vacation 

• Wardrobe allowance

• Phone, computer, equipment perks.   

How to Apply 

Send cover letter, application, resume, and portfolio to Info@briannacannon.com